Press Releases

Legendary Mandarin-Speaking Film Technologist Tu Duu-Chih, Speaks at the SMPTE Annual Conference

TAIWAN -- 9 November 2020 -- Recommended by the Chair of the AES track, Iris Wu, Taiwanese veteran film re-recording mixer Tu Duu-Chih is invited as a guest speaker at SMPTE 2020: Game On,. Tu will be the first Mandarin speaker ever in the prestigious annual event for this centennial organization. In the pre-recorded online talk premiered in November 10th UTC, Tu will share how Mandarin-speaking films interpret and represent sounds with top technical professionals around the world. “SMPTE is the beacon for filmmaking technologies,” says Tu. “I’m honored to be invited as the first Mandarin speaker in its history. In this valuable opportunity, I will review my film production experiences over decades. Along with selected clips, I will explain how sound processing has enriched these stories and performances.” In this online talk, Tu will record with professional photography and recording teams to uphold the highest standard. 

Starting Ambidio in 2016, Iris Wu has been awarded by Hollywood Professional Association, and serves as a committee member and the Chair of the AES track for SMPTE 2020. ”There are some good stories in Mandarin-speaking films that the world doesn't know about. I am honored to invite the leading re-recording mixer in Mandarin-speaking cinema, Tu Duu-Chih, to SMPTE 2020 sharing about the beauty and the cultural heritage embedded in it. I hope this is the beginning of more global representation and collaboration in the media & entertainment industry.”

 “We’ve been focused on making SMPTE 2020 accessible to all professionals around the globe since we are not bound to a physical location, It’s the perfect year to host our first speaker to deliver their presentation in Mandarin Chinese, Tu Duu-Chih, who is behind the sound of numerous award-winning Mandarin language films,” said Kylee Peña of Netflix and program committee co-chair for SMPTE 2020. “Mandarin Chinese is spoken by over 900 million people – almost three times as many as English. I’m excited we’re able to represent the global community of SMPTE by featuring media professionals who might not otherwise be able to travel to LA, and to do so in the native language that is prevalent in their region.”

Through this annual conference, Tu hopes emerging Taiwanese filmmakers can learn more about SMPTE-certified standards and specifications. “When more Taiwanese titles and filmmakers follow international standards,” says Tu, “we can all progress faster and deliver better.”

Established in 1916, SMPTE is the home of media professionals, technologists, and engineers across the globe. It maintains over 800 standards and practices for film and television industries. With over 250 corporate members, including Apple, Canon, Disney, Google, and Netflix, the SMPTE annual conference covers latest technologies and specifications. With the theme “Game On”, SMPTE 2020 will be held from November 10th to 12th online for its members and participants, due to the global pandemic

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#smpte2020
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Photo link
https://www.dropbox.com/sh/09s5e3azhdet8lx/AADJ9u7U57wkJfSLRFXOdzpta?dl=0

Photo Caption
Legendary Mandarin-speaking film re-recording mixer Tu Duu-Chih is going to deliver his talk in SMPTE 2020:Game On in Mandarin. (Camera: Chen Po-Yan, Boom Operator: Cho Zong-Cheng)

Contact
Iris Wu
Ambidio
iris@ambidio.co

 

Session Trailer
Seeking the Sound for Film: A Case of Mandarin-speaking Cinema

 

 

See Sneak Peek Video Below to Learn How the Unique SMPTE 2020 Experience Will Provide Live Sessions, Training, Product Demos, Networking Events, and On-Demand Programming

 

WHITE PLAINS, N.Y. — June 22, 2020 — SMPTE®, the organization that is defining the future of storytelling, will host its annual technical conference and exhibition on Nov. 10-12 as an interactive and immersive remote experience with a rich array of learning and networking opportunities. Within this highly customizable online format, SMPTE 2020 will provide unparalleled opportunities for attendees to explore the variety of new technologies and business models shaping the future of media and entertainment. The theme for this year’s event is “Game On,” with one full day focused on the convergence of esports/gaming and media technology and the unique requirements of the thriving esports industry.

 

“By eliminating traditional barriers to participation such as travel, the cost of accommodation, and scheduling conflicts, we’re making SMPTE 2020 a broadly accessible and truly global conference,” explained SMPTE Executive Director Barbara Lange. “We look forward to increased participation from all SMPTE Sections around the world.”

 

Attendees will be welcomed into an immersive environment that incorporates a main conference hub, meeting rooms for a chance to “ask the experts,” theater space for sessions and the annual Awards Gala, and an exhibition hall with private meeting space. SMPTE 2020 will offer flexibility in accessing technical presentations, practical hands-on training, product and technology demonstrations, peer-group discussions, virtual panels, and sponsored roundtable discussions, as well as networking events, social hours, and even trivia and esports competitions.

 

“While we’ll miss being able to meet in person with friends and colleagues at SMPTE 2020, we can’t help but be excited about the many ways a creatively designed and professionally architected online experience allows us to bring our community together for a world-class event,” said Sara Kudrle, SMPTE education vice president. “Attendees will know immediately that they are entering a top-notch conference experience, not just another website.” 

 

Like last year’s conference, SMPTE 2020 will include the popular SMPTE Storytellers series, expanded technical tutorials and training, and programming from SMPTE partners. New content will include bite-sized keynotes, quick “Standards 101” sessions, and shorter hot-topic discussions that allow attendees to build a custom conference experience that suits their own schedules and interests.

 

While they can join live sessions, meetings, and demos throughout the conference, attendees also will enjoy on-demand access to recorded presentations, exhibitor videos and product guides, and much more. Presenting their technologies in interactive booths with virtual demo rooms, exhibitors will be able to leverage their own resources — rather than those of a conventional exhibition hall — to optimize the experience for their prospects and customers. Without space constraints of a physical booth, the potential for bigger, higher-quality demos will let exhibitors make more meaningful connections with attendees. Given the ease at which professionals around the world can partake in SMPTE 2020, exhibitors can take advantage of the 24-hour exhibit hall. 

 

Alongside traditional sponsorship opportunities, sponsors will have the option to provide attendees with unique VIP experiences such as behind-the-scenes tours, interactive activities with celebrity hosts, and more. Companies can also design an occasion to bring attendees together for lighthearted fun via remote interaction. 

 

SMPTE will once again host its annual Awards Gala during the conference, bringing together honorees and guests from around the world to celebrate the accomplishments of our industry luminaries and next-generation leaders. 
 

The Society is thrilled to deliver an immersive, world-class experience to its global community, and encourages all attendees to think of this as their SMPTE 2020 – regardless of where they live. Game on!