In this 30 minute session Mike Cronk, chairman of the board for AIMS, will provide background into the industry challenge AIMS is seeking to solve and the role AIMS plays in tackling that challenge in close collaboration with other key industry organizations. He will also provide a window into the current and future activities of AIMS as the organization seeks to foster the adoption of a common set of standards and open specifications for interoperability over IP for the media & entertainment and ProAV industries.